Campaigns, sites, programmes, and other ideas in Redpump's creative book. Redpump - strategic ideas and marketing direction from campaign copywriting to CRM programmes.

IBM 'Olympics'

This radio campaign linked IBM's Olympic sponsorship with the effects its network computing solution had on the event's audience.
Spot 01: 'Hurdler'
Spot 02: 'Swimmer'
Spot 03: 'Pole Vaulter'

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